Airline Operations and Management

Airline Operations and Management
By:Gerald N. Cook,Bruce Billig
Published on 2017-02-03 by Routledge



Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry. The primary audiences for this textbook are both senior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area.

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Book ID of Airline Operations and Management's Books is 6cgNDgAAQBAJ, Book which was written byGerald N. Cook,Bruce Billighave ETAG "RA2H4AKivpg"

Book which was published by Routledge since 2017-02-03 have ISBNs, ISBN 13 Code is 9781315299570 and ISBN 10 Code is 1315299577

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Book which have "362 Pages" is Printed at BOOK under CategoryTransportation

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